Creative Director

Julianna (Frushour) Spriggs - Art Director

Julianna Spriggs (formerly Frushour) is a Marketing Manager who directs creative editorial campaigns and produces on-model product photoshoots. She manages marketing campaigns through full-life cycle; leads teams in orchestrating content, narrative, and creative in an e-commerce environments.

EXPERIENCE DESIGN | CART UPSELL ON YANDY

 

Worked with product development team to design and implement an upgraded cart upsell experience — or “complete the look” — within Yandy’s proprietary tech stack.

This new design increased average order value (AOV) by approximately $10.

 

Cart Upsell Upon “Add to Cart”

Mobile experience

Desktop experience

 

Lightbox Experience for Multiple Variant Products

Lightbox - mobile experience

Lightbox - desktop experience